Sales
The proven successful way to drive revenue growth
The customer-centric and dialogue-driven approach to marketing
Conversational Marketing has become the go-to strategy for driving customer engagement, improving customer experience, and growing revenue.
make business actually feel personal again
The solution is conversational marketing. Designing purposeful customer interactions that invite and welcome customers to have a conversation with your brand, and to ask questions or modify a product offering or incentive so it fits their interests and needs.
Conversational Marketing leads to Conversational Sales
create a more human buying experience
Your website no longer feels like an empty store or generic catalogue, where the only thing to greet shoppers were lead forms. Now you can actually say “hello” to the people taking time to visit your site, allowing them to start a conversation when it’s most convenient for them.
learn a lot about your customers
Lead forms can collect contact info, but they’re not great at providing context. Conversations can easily show you why a buyer came to your site in the first place, what their biggest pain points are, and which product features are most important to them.
convert more leads and better leads
Add more leads to the top of your funnel with conversational marketing. Those are leads that were never going to the trouble of filling out a form before you gave them an alternative. Start a conversation that leads to a sale.
shorten your sales cycle
Leads qualified through conversations close faster than leads qualified through traditional methods. Sales cycles for leads qualified through conversations lasts four days on average, compared to 11 days on average for leads from other sources.
GROW YOUR SALES PIPELINE
Influencing your leads and sales pipeline via conversational marketing improves conversions and drives faster revenue growth.
Conversations That Drive Sales
In marketing, you must be where your customers are. It’s a challenge, especially since customers today have much more control over the buying process than marketers do. Thanks to the proliferation of available channels, customers have more choices than ever when it comes to how they want to get information. But if customers today have more choices, there are also more ways to reach them than we could have imagined not so long ago. Maxiom understands that. And that’s why we developed - and perfected - this Multi-Touch Multi-Channel Conversational Marketing Approach that turns prospects into qualified sales leads in less half the time than it usually does.
